Paid Media

We define strategy, launch, and optimize paid media campaigns on any cannel to amplify our message, campaign, launch, or product, and we run performance-oriented campaigns to generate traffic, leads or sales. We adopt a full-funnel approach for awareness, prospecting, and retargeting campaigns.

We work on mobile, desktop, and leading social media platforms (Facebook Ads, Instagram, Twitter Ads, LinkedIn Ads and YouTube), search engines (SEM campaigns on Adwords and Bing Ads), and display environments (traditional, programmatic, and RTB) via our DSP.

Via our full stack platform, we offer paid media attribution services to accurately measure the attribution of both branding and performance-oriented campaigns. Using cutting-edge technology, we assign each campaign optimum credit for assisted/last-click or direct conversions and identify which channels will provide the best return on investment or ROI. We use dashboards, campaign trafficking, DSP, DMP, direct integration with Adwords and Google Analytics, and Google Tag Manager.